You may have noticed: we deliberately do not refer to a No Yellow shampoo. Imago No Yellow is a cleanser and a boost in one. It neutralizes warmth more effectively than a 'regular' silver shampoo, while caring for your hair and maintaining the color at the same time.
What makes this product so powerful?
It neutralizes the yellow pigments in your hair with purple pigments. By placing these complementary colors opposite each other, warm undertones are removed from the hair. The purple pigments are so intense and of such high quality that you do not need to leave it on for too long - therefore, always read the instructions carefully.
When do you use No Yellow?
Have you bleached your hair? Then it perfectly removes the last trace of warmth from your hair. This boost is also suitable for maintaining highlights, coupe soleil, and blonde and grey tones. It always creates cool blonde tones with a matte effect and cares for them to maintain the desired result for as long as possible. On grey hair, it gives an intense shine.
How do you use it?
First, wash your hair with a daily shampoo for optimally cleansed hair. Then massage a generous amount into your hair, avoiding your scalp as much as possible. Leave on for 5 to 10 minutes and rinse thoroughly with plenty of water. Tip: use it on towel-dried hair for a stronger effect.
Note: if it works on your hands and scalp for too long, they will take on a purple tint. This disappears after about 2 washes with a daily shampoo.
Perfect for summer
This product is excellently suited for use from the first rays of sunshine. The sun lightens your hair, revealing warm tones. By using it once a week, you keep the warmth in your hair at bay. Even though it is warm, your blonde tones stay cool!
Imago No Yellow is available in 250 ml and 1000 ml. View Imago No Yellow or the full Imago range at KOOS. Also interesting: our blonde collection for bleaching your hair.